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SNS-Bench: Defining, Building, and Assessing Capabilities of Large Language Models in Social Networking Services

  • Hongcheng Guo
  • , Yue Wang
  • , Shaosheng Cao*
  • , Fei Zhao
  • , Boyang Wang
  • , Lei Li
  • , Liang Chen
  • , Xinze Lyu
  • , Zhe Xu
  • , Yao Hu
  • , Zhoujun Li
  • *Corresponding author for this work
  • Beihang University
  • Nanjing University
  • Xiaohongshu
  • The University of Hong Kong
  • Peking University

Research output: Contribution to journalConference articlepeer-review

Abstract

With the rapid advancement of Social Networking Services (SNS), the need for intelligent and efficient interaction within diverse platforms has become more crucial. Large Language Models (LLMs) play an important role in SNS as they possess the potential to revolutionize user experience, content generation, and communication dynamics. However, recent studies focus on isolated SNS tasks rather than a comprehensive evaluation. In this paper, we introduce SNS-BENCH, specially constructed for assessing the abilities of large language models from different Social Networking Services, with a wide range of SNSrelated information. SNS-BENCH encompasses 8 different tasks such as note classification, query content relevance, and highlight words generation in comments. Finally, 6,658 questions of social media text, including subjective questions, single-choice, and multiple-choice questions, are concluded in SNS-BENCH. Further, we evaluate the performance of over 25+ current diverse LLMs on our SNS-BENCH. Models with different sizes exhibit performance variations, yet adhere to the scaling law. Moreover, we hope provide more insights to revolutionize the techniques of social network services with LLMs. https://github.com/HC-Guo/SNS-Bench.

Original languageEnglish
Pages (from-to)21101-21137
Number of pages37
JournalProceedings of Machine Learning Research
Volume267
StatePublished - 2025
Event42nd International Conference on Machine Learning, ICML 2025 - Vancouver, Canada
Duration: 13 Jul 202519 Jul 2025

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