I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans

Haomin Li; Shoulong Zhang; Jiahao Cui; Shuai Li; Aimin Hao

doi:10.1109/VRW70859.2026.00264

I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans

Haomin Li^*
, Shoulong Zhang
, Jiahao Cui
, Shuai Li
, Aimin Hao

^*Corresponding author for this work

School of Computer Science and Engineering

Beihang University
Zhongguancun Laboratory

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

Social priming in virtual reality (VR) refers to utilizing an intentional conversation exposure to shape users' perceptions of a virtual human (VH), including social presence, affective attraction, etc. In this paper, we aim to investigate the effect of speech on social priming in VR. Specifically, we explore three factors of audibility, intelligibility, and information content by executing a within-subjects experiment. Our experiment reveal that intelligibility and information content positively affect social priming in VR. With experiment results, we provide a practical guidelines for social priming and virtual speech design.

Original language	English
Title of host publication	Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026
Publisher	Institute of Electrical and Electronics Engineers Inc.
Pages	1179-1180
Number of pages	2
ISBN (Electronic)	9798319505293
DOIs	https://doi.org/10.1109/VRW70859.2026.00264
State	Published - 2026
Event	2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026 - Daegu, Korea, Republic of Duration: 21 Mar 2026 → 25 Mar 2026

Publication series

Name	Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026

Conference

Conference	2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026
Country/Territory	Korea, Republic of
City	Daegu
Period	21/03/26 → 25/03/26

Keywords

Human-centered computing-Human computer interaction (HCI)-Interaction paradigms-Virtual reality

Access to Document

10.1109/VRW70859.2026.00264

Cite this

Li, H., Zhang, S., Cui, J., Li, S., & Hao, A. (2026). I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans. In Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026 (pp. 1179-1180). (Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/VRW70859.2026.00264

Li, Haomin ; Zhang, Shoulong ; Cui, Jiahao et al. / I Like the Way you Talk : Exploring Speech Influence on Social Priming Conversation Between Virtual Humans. Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026. Institute of Electrical and Electronics Engineers Inc., 2026. pp. 1179-1180 (Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026).

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title = "I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans",

abstract = "Social priming in virtual reality (VR) refers to utilizing an intentional conversation exposure to shape users' perceptions of a virtual human (VH), including social presence, affective attraction, etc. In this paper, we aim to investigate the effect of speech on social priming in VR. Specifically, we explore three factors of audibility, intelligibility, and information content by executing a within-subjects experiment. Our experiment reveal that intelligibility and information content positively affect social priming in VR. With experiment results, we provide a practical guidelines for social priming and virtual speech design.",

keywords = "Human-centered computing-Human computer interaction (HCI)-Interaction paradigms-Virtual reality",

author = "Haomin Li and Shoulong Zhang and Jiahao Cui and Shuai Li and Aimin Hao",

note = "Publisher Copyright: {\textcopyright} 2026 IEEE.; 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026 ; Conference date: 21-03-2026 Through 25-03-2026",

year = "2026",

doi = "10.1109/VRW70859.2026.00264",

language = "英语",

series = "Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026",

publisher = "Institute of Electrical and Electronics Engineers Inc.",

pages = "1179--1180",

booktitle = "Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026",

address = "美国",

}

Li, H, Zhang, S, Cui, J , Li, S & Hao, A 2026, I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans. in Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026. Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026, Institute of Electrical and Electronics Engineers Inc., pp. 1179-1180, 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026, Daegu, Korea, Republic of, 21/03/26. https://doi.org/10.1109/VRW70859.2026.00264

I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans. / Li, Haomin; Zhang, Shoulong; Cui, Jiahao et al.
Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026. Institute of Electrical and Electronics Engineers Inc., 2026. p. 1179-1180 (Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - I Like the Way you Talk

T2 - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026

AU - Li, Haomin

AU - Zhang, Shoulong

AU - Cui, Jiahao

AU - Li, Shuai

AU - Hao, Aimin

PY - 2026

Y1 - 2026

N2 - Social priming in virtual reality (VR) refers to utilizing an intentional conversation exposure to shape users' perceptions of a virtual human (VH), including social presence, affective attraction, etc. In this paper, we aim to investigate the effect of speech on social priming in VR. Specifically, we explore three factors of audibility, intelligibility, and information content by executing a within-subjects experiment. Our experiment reveal that intelligibility and information content positively affect social priming in VR. With experiment results, we provide a practical guidelines for social priming and virtual speech design.

AB - Social priming in virtual reality (VR) refers to utilizing an intentional conversation exposure to shape users' perceptions of a virtual human (VH), including social presence, affective attraction, etc. In this paper, we aim to investigate the effect of speech on social priming in VR. Specifically, we explore three factors of audibility, intelligibility, and information content by executing a within-subjects experiment. Our experiment reveal that intelligibility and information content positively affect social priming in VR. With experiment results, we provide a practical guidelines for social priming and virtual speech design.

KW - Human-centered computing-Human computer interaction (HCI)-Interaction paradigms-Virtual reality

UR - https://www.scopus.com/pages/publications/105038734360

U2 - 10.1109/VRW70859.2026.00264

DO - 10.1109/VRW70859.2026.00264

M3 - 会议稿件

AN - SCOPUS:105038734360

T3 - Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026

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EP - 1180

BT - Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026

PB - Institute of Electrical and Electronics Engineers Inc.

Y2 - 21 March 2026 through 25 March 2026

ER -

Li H, Zhang S, Cui J , Li S , Hao A. I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans. In Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026. Institute of Electrical and Electronics Engineers Inc. 2026. p. 1179-1180. (Proceedings - 2026 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops, VRW 2026). doi: 10.1109/VRW70859.2026.00264

I Like the Way you Talk: Exploring Speech Influence on Social Priming Conversation Between Virtual Humans

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